The “Art of CRM” is based on the who, the what, the where, and the when of each order or sale. The key questions: what offer, for which product/service/content, to which selected group of customers, in what time frame, via which distribution method? The "magic" is in creating the answers to those questions to the “super service” level.
The best way for a business to attain the "super service " level is by being able to analyze your existing data in new ways, following a plan designed to enhance your understanding of your existing order and sales data on existing customers. The resulting information will show you how to make the best cross sales, up sales or related sales. The existing information is a road map that shows us how to make the best offers to a customer. It’s the customer’s way of showing us how, when, and what to sell them.
The strategic process that SiloBuster (tm) delivers allows your data to be more valuable, enhancing the customer experience for your most profitable customers while providing a proven blueprint for new customer acquisition. This personalization, this knowledge, leads to repeat sales of customers who have already expressed confidence in your business – the most profitable of all types of transactions